This post first appeared on IBM Business of Government. Read the original article.
![](https://www.aferm.org/wp-content/uploads/2024/06/Kotter-Bennis20LinkedIn20.jpg)
John Kotter’s Leading Change and Warren Bennis’ On Becoming a Leader stand out as seminal works that offer profound insights into the art and science of leadership.
Leadership is a multifaceted concept that has been explored from numerous angles. Sometimes it is a good idea to revisit insights offered not so long ago that may in fact help chart a path forward today. As the sayings go: “what’s old is new again” and “there are no real new ideas just new contexts”. Recently, as a peered across my bookcase two books caught my eye.
Among the myriad of perspectives, John Kotter’s Leading Change and Warren Bennis’ On Becoming a Leader stand out as seminal works that offer profound insights into the art and science of leadership.
While Kotter focuses on the practical steps required to drive organizational change, Bennis delves into the personal journey of becoming an effective leader. This blog compares the key themes, philosophies, and practical applications of leadership from these two influential books.
Leadership Philosophy: Change Management vs. Personal Development
This section provides a brief overview of the leadership philosophy articulated by both authors as outlined in these two books.
Kotter’s approach in Leading Change is grounded in the mechanics of change management within organizations. His approach is methodical, outlining a clear, eight-step process designed to guide leaders through the complexities of implementing successful change.
“Whenever you leave one of the steps in the eight-stage change process without finishing the work, you usually pay a big price later on. Without a sufficiently strong foundation, the redirection collapses at some point, forcing you to go back and rebuild.”
This model emphasizes having a strong foundation, no short cuts, a sense of urgency, structured planning, and systematic execution, making it particularly valuable for leaders in dynamic environments where transformation is essential.
-
Focuses on change management. Kotter’s work is predominantly concerned with how to lead successful change efforts. His approach is pragmatic and process-oriented, designed to guide organizations through complex transformations.
-
Creates an eight-step process for leading change. His eight-step process for leading change outlines a systematic approach for implementing change, which includes establishing a sense of urgency, forming a powerful guiding coalition, creating a vision, and more. Each step is geared towards building momentum and ensuring sustainable change.
-
Offers an organizational perspective. Most importantly, Kotter’s framework emphasizes the role of leaders in orchestrating change at the organizational level, highlighting the importance of structure, strategy, and stakeholder buy-in.
On the other hand, Warren Bennis’s approach in On Becoming a Leader takes a distinctly different approach focusing on the personal and philosophical dimensions of leadership. His perspective is less about structured processes and more about the intrinsic qualities and developmental journey that define a leader.
“All of the leaders I talked with agreed that no one can teach you how to become yourself, to take charge, to express yourself, except you. But there are some things that others have done that are useful to think about in the process”
Bennis emphasizes self-awareness, authenticity, and the continuous process of learning and growing as fundamental to effective leadership.
-
Focuses on personal development. Bennis explores the inner journey of becoming a leader, emphasizing the development of self-awareness, personal authenticity, and emotional intelligence.
-
Leadership as a lifelong process. He views leadership not as a set of actions but as a continuous process of growth and learning. His insights are more about evolving into a leader than about managing specific organizational tasks.
-
Human-centered approach. Bennis takes a philosophical and human-centered approach. He believes leadership is rooted in individual qualities and personal values, stressing the importance of integrity, purpose, and relationship-building.
Practical Applications: Organizational Change vs. Personal Growth
Kotter’s Practical Steps for Leading Change
Kotter’s eight-step process is a roadmap for leaders tasked with transforming their organizations. Each step is actionable and comes with specific recommendations:
-
Urgency: Kotter advises creating a sense of urgency by identifying and communicating the critical need for change, which helps to overcome complacency.
-
Coalition: He stresses the importance of forming a powerful coalition with the right mix of skills, credibility, and leadership to drive the change effort.
-
Vision: A clear, compelling vision is essential to guide the direction of change and align stakeholders.
-
Communication: Kotter underscores the need for consistent and effective communication to ensure everyone understands and supports the vision.
-
Empowerment: Leaders should remove barriers that impede progress, whether they are structural, systemic, or psychological.
-
Short-Term Wins: Achieving and celebrating short-term victories helps to build momentum and demonstrate the benefits of change.
-
Consolidation: Leaders should leverage early successes to implement deeper and broader changes.
-
Anchoring: Ensuring that new approaches are embedded in the organizational culture to sustain long-term success.
Bennis’s Pathways to Personal Leadership Development
Bennis provides a more introspective guide for personal leadership development:
-
Self-Discovery: Bennis encourages leaders to engage in deep self-reflection to understand their motivations, strengths, and areas for improvement.
-
Authentic leadership: He believes in the power of authenticity and advises leaders to align their actions with their core values and beliefs.
-
Vision and passion: Leaders should cultivate a clear vision and communicate it with passion to inspire others.
-
Learning and adaptability: Bennis highlights the importance of being open to new experiences and continuously evolving as a leader.
-
Relationship building: Developing strong, trusting relationships is crucial for effective leadership.
-
Mentorship: Bennis advocates for the role of mentors in guiding personal and professional growth and emphasizes the importance of community and collaboration.
Strengths and Limitations
Kotter’s approach
-
Strengths: Kotter’s framework is highly actionable, making it particularly valuable for leaders facing the challenge of implementing change. His emphasis on urgency, coalition-building, and empowerment provides a clear roadmap for driving organizational change.
-
Limitations: Kotter’s model can be seen as somewhat rigid and mechanistic, focusing more on process and less on the human aspects of leadership. It may also be less applicable to leaders in non-organizational contexts.
Bennis’ Approach
-
Strengths: Bennis offers profound insights into the personal qualities and growth processes of leaders. His emphasis on authenticity, learning, and relationship-building resonates deeply with those who see leadership as a journey rather than a destination.
-
Limitations: Bennis’ approach may be seen as too abstract or philosophical for those looking for specific, actionable strategies. His focus on the personal aspects of leadership might overlook the complexities of leading large-scale organizational change.
Integrating Insights: The Whole Leader
Complementary Perspectives for Holistic Leadership
While Kotter’s and Bennis’s approaches may seem different, they are complementary in creating a holistic view of leadership.
Kotter’s structured, process-driven model provides the tactical steps necessary for driving change within an organization. Bennis’s emphasis on personal development and authenticity offers the foundational qualities that empower leaders to navigate and inspire through such changes effectively.
8 Practical Insights for Leaders:
-
Start with self-awareness: Before embarking on any change initiative, leaders should engage in self-reflection to understand their values, strengths, and motivations (Bennis).
-
Create urgency and coalition: Recognize the need for change and build a team that can support and drive the change (Kotter).
-
Develop a vision aligned with values: Craft a compelling vision for the future that aligns with both organizational goals and personal values (Kotter and Bennis).
-
Communicate authentically: Use effective communication to articulate the vision in a way that resonates emotionally and intellectually with stakeholders (Kotter and Bennis).
-
Empower and inspire action: Remove barriers to enable action while fostering a culture of empowerment and inspiration (Kotter).
-
Achieve and celebrate wins: Focus on achieving short-term successes and celebrate them to build confidence and momentum (Kotter).
-
Continuously learn and adapt: Embrace a mindset of continuous learning and adaptability to respond to changing circumstances and new insights (Bennis).
-
Anchor changes in culture: Ensure that new practices and values are deeply embedded in the organizational culture for lasting impact (Kotter).
Conclusion: The Evolving Landscape of Leadership
In today’s rapidly changing world, effective leadership requires both the ability to manage complex organizational transformations and the personal qualities that inspire and connect with people.
John Kotter’s Leading Change and Warren Bennis’s On Becoming a Leader together provide a robust framework for understanding and practicing leadership.
Kotter’s emphasis on structured change management and Bennis’s focus on personal growth and authenticity offer a balanced approach to leadership that is both practical and profound. By integrating insights from both authors, leaders can navigate the challenges of change while staying true to their values and inspiring those around them.
As we continue to explore the evolving landscape of leadership, the insights from these two thought leaders remind us that the journey of leading is as much about guiding others through change as it is about the personal journey of becoming a leader.